Marketing Executive
Company: Sapere Books
Location: Remote working – UK
Role: Full time, permanent
Salary: £28,000
Contact: amy@saperebooks.com
Closing date: 20 February 2026
Job Description:
Sapere Books is a digital-first publisher looking for a highly motivated Marketing Executive to join their small team. Launched in 2018, Sapere Books specialises in historical fiction and history/biographical non-fiction, and prides itself on author care and fair contracts. We are looking to revitalise our marketing strategies with the help of a new candidate who will take charge of digital promotions and marketing strategy.
As a small company with big ambitions, we are looking for somebody who is willing to be hands-on and to work alongside the CEOs to develop and deliver a cutting-edge marketing strategy, to support our authors and ensure their work reaches the widest possible audience.
This role will suit someone who wants to take ownership of digital marketing campaigns and whose strength lies in analysing data and keeping up with the latest marketing trends. This is a highly practical role: you’ll be creating content, designing visuals, updating the website, monitoring analytics, and helping ensure our books show up consistently in the online marketplace. You’ll have a love of content creation and demonstrable experience in direct-to-consumer marketing.
We’re looking for a marketer who is able to prioritise their own workload and work well in a small team, showing strong communication and organisation skills. You’ll be a vital part of our team, joining us on Sapere Books’ growth journey.
Job Responsibilities Include:
Running and growing email newsletters and nurturing campaigns via MailerLite and Mailchimp
Producing regular performance summaries and identifying actionable insights
Analysing campaign performance and using data-driven insights to make informed decisions and optimise future marketing efforts
Maximising digital price promotions
Conducting market research to identify opportunities to reach new readers and to help grow sales
Focusing on backlist titles – identifying and leveraging renewed opportunities to sustain success and increase visibility
Creating social media campaigns and assets and keeping social media accounts up to date
Running frontlist and backlist campaigns throughout the year
Working closely with authors and internal teams
Managing and updating the WordPress website, including blog uploads, page edits, and SEO improvements
Pitching for paid advertising space on sites like BookBub and for Amazon price-promotion deals
Experience Needed:
The ideal candidate will have at least one year of experience in marketing, in the book trade or a similar industry.
Be highly organised, ideas-led and comfortable working to deadlines
Have strong graphic design and video-editing skills
Have experience using AI tools for content creation, ideation, and workflow efficiency
Be confident using Canva/Adobe, MailerLite, Mailchimp and similar tools
Be experienced in growing and engaging audiences across social platforms including Facebook, Instagram, and Bluesky
Have some experience in running paid social advertising campaigns (Meta)
Have an understanding of digital readers’ behaviour and how to reach and engage different types of audiences
Have an ability to leverage audience insights and data for marketing strategies
Be a creative thinker with a knack for developing fresh ideas
Application Instructions:
Please apply with your CV and Cover Letter outlining why you are the right candidate for the role by 5pm on Friday 20th of February 2026. As part of your cover letter, please tell us about a recent book campaign from another publisher that you have admired for its effectiveness or creativity (max 400 words).
